About Us
Company Profile
Diverse Product Offerings
 

Sourcing your metal requirements from Australia's leading steel company just got easier. BlueScope Distribution, formerly the Metals and Regional Distribution arm of Smorgon Steel, can now provide your material needs from a national network of more than 50 processing and distribution sites.

The product range and processing expertise the market has come to appreciate is now backed by the technical expertise and reputation of BlueScope Steel so you can be sure of the highest levels of service and support.

Whether your business is in construction, resources, transportation, automotive, manufacturing or agriculture you can now benefit from the technical resources, product range and processing expertise of Australia's premier steel maker, BlueScope Steel. BlueScope Distribution – the new name for your best source of the steel you need in the form you need it.

Our product range includes Steel Plate, Sheet and Coil, Reinforcing Fabric, Bar and Building Products, Merchant Bar, Structural Steel, Tubular, Engineering Steel and Aluminium products.

Quality Processing
 

Going forward, BlueScope Distribution is focused on enhancing its distribution and processing excellence, further reducing costs for our customers and creating value in our primary markets of Australia and Asia.

BlueScope Distribution's key strengths include exceptional customer service and relationship management, low-cost operations, strong brands, leading domestic market positions, and a growing presence in the markets of Asia utilising the power of the "BlueScope" brand.

BlueScope Distribution also offers a wide range of quality processing services. These processing services range from simple length based cutting of bar and tube products to complex multiple precision processing on world standard CNC controlled Beamline and Plateline installations.

Our business is a quality-accredited organisation, which prides itself on its focus on customer satisfaction. Measurements such as Delivery In Full On Time and Order Accuracy are integral parts of our management systems and are measured throughout the business.

Our successful rollout of our Distribution Network onto SAP, now provides us with a state of the art business platform. This means our customers have access to steel products and processing services from any of our locations in Australia (over 100 sites). It also means more sophisticated sales, order tracking and stock management tools are fully utilised by our Sales and Marketing personnel to enhance our customer service capability.

Now a key part of the BlueScope Steel group of companies, the distribution business adds a critical link to the upstream manufacturing businesses of BlueScope Steel.

BlueScope Steel has led the way in developing tailored solutions to customers' product requirements. Focused on being responsive to customers' needs, BlueScope Steel is widely recognised for fostering the development of innovative steel solutions through its own research and through strategic alliances with world-leading technical partners.

Led by Chairman Graham Kraehe and Managing Director and Chief Executive Officer Paul O'Malley, BlueScope Steel has an experienced and energetic Board of Directors and Management Team dedicated to maximising value for shareholders.

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